Retail Forecasts and Strategies

How can we combine forecasts and promotional strategies to maximize retail performance?

WhAI supports the forecasting process by integrating external factors and simulating scenarios to assess the impact of marketing strategies and maximize expected revenue

Without forecast-driven insights and promotional alignment, building profitable strategies becomes highly uncertain.

Do these challenges sound familiar?

Reliable forecast

How can you build more reliable forecasts by combining internal operational variables, trends, and market indicators?

Stockout impact

What impact do stockouts have on sales and average ticket size, and how much revenue are you losing for each stockout?

Marketing mix

How can you combine promotions, prices, and marketing investments to maximize revenue and margins?

HOW CAN WE HELP YOU?

‍WhAI applies causal simulations to transform internal and external data into revenue-impact insights.

Performance Driver Analysis

WhAI connects internal and external data to uncover the causal drivers of revenue and margins

Forecasting scenario simulation

WhAI simulates “what-if” scenarios to estimate how commercial levers and market conditions influence revenue trends.

Strategic planning recommendations

WhAI translates simulation results into operational suggestions on budgets, promotions, and stock, supporting more effective decisions and realistic planning

BENEFITS

Discover the benefits of WhAI for your business

More accurate planning

By integrating internal data and external variables, WhAI generates comprehensive forecasts and action plans that reduce deviations and improve margins.

More efficient promotions

WhAI allocates promotional resources to the levers with the highest return, reducing inefficiencies and improving overall ROI.

Higher margins

Optimizing the commercial mix reduces inefficiencies and increases store profitability, boosting net profit for every dollar invested.

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€5.500

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€8.500

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WhAI, your Agentic Decision Platform

The operating system for those who face complex choices every day. WhAI helps you see ahead, choose better, and act with confidence.

Discover more about WhAI

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Frequently Asked Question

What is WhAI?

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WhAI is a Decision Intelligence platform that provides strategic insights to balance risks and opportunities, optimize business value and support more effective and data-driven decision making.

Who is Vedrai?

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Vedrai is an Italian tech company that supports companies, investors and consulting firms in making more informed, rapid and sustainable strategic decisions. Vedrai is part of the Group of the same name that also includes Indigo.ai . Together the two realities offer advanced solutions to optimize decision-making processes by responding to the needs of companies, professional investors and consulting firms effectively and quickly.

How is WhAI different from BI tools or traditional forecasting?

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WhAI goes beyond reporting and static forecasts. It links cause-effect relationships and runs multi-scenario simulations to show how each choice impacts revenue, costs, and margins. Something BI and legacy forecasting can’t do.

How does WhAI evaluate the real impact of stockouts?

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WhAI quantifies how stockouts affect sales, margins, and lost opportunities by simulating demand shifts and external conditions. It helps plan corrective actions before losses escalate, not after they appear.

How does WhAI improve promo and pricing decisions beyond analytics?

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WhAI tests each promotional or pricing choice through what-if simulations, revealing its expected financial impact. Instead of describing past results, it predicts how each lever will affect margins and ROI under changing market conditions.

Didn't find the answer you were looking for?

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GET IN TOUCH

Try WhAI or request a demo to discover how it can improve your strategy.

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Discover the robust features and cutting-edge technology behind WhAI that empower you to increase Enterprise Value.

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HOW CAN WE HELP YOU?

Performance Driver Analysis

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BENEFITS

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